Doe Deere pursued fashion design which has made her life to be successful; now she is the CEO and the founder of Lime Crime Cosmetic and Poppy Angeloff. She has shown young girls on how to live in the modern world. She started thinking of a fashion and design company after she discovered some valuable items left by the old generations. This gave her an urge on trying to identify what could be needed to start a company by selling some classy jewelry. Her sister also was part of her inspiration as she gave her a little push. She then dedicated her time in to learn jewelry design and their history.
She later launched her company at her husband’s place in Brooklyn. Before starting the company, Doe Deere engaged herself in reconstruction of clothes. Due to lack of enough funds, she could not hire other individual to help her in sewing and reconstruction. Therefore, she modeled her own things and sold them on eBay. In a short time, she was known for the fashions and her make up looks. The colors she liked and used could be rarely found. She was able to show the real world that colors also can be used to express yourself. She however joined the company of fashion design blindly on her own without any connection. Her and her husband went online and looked for the manufacturing companies and requested for a small order. To their surprise, the product sold in just a week. In 2008, she launched her makeup company online making her to be among few female entrepreneurs to lunch their businesses online. After 10 years, Doe Deere and her husband sold the company. In 2018, she launched another company called Poppy Angeloff.
Like most of the individual, she was also raised in a humble background. When she was 17 they came to US and they spend two years living homeless where they worked tirelessly in odd jobs. This factor gave her motivation to get away from the situation. Apart from entrepreneurship, she is engaged in leadership, sports and entertainment.